The Sustainable Rice Platform project with the United Nations in which we animated these characters for an AR filter.

It's time to make rice better for people and planet. Join ZO, JO, MO and KO in an epic adventure to transform the global rice sector. #ChooseSustainableRice and share your own rice story with us using the SRP Selfie Experience. Click the smiley icon at @srp_rice account to discover our camera filters or use this link 👉🏽 https://l.ead.me/srp-selfie

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